Bogner, a prominent Munich-based luxury and lifestyle fashion brand, has announced the sale of a majority stake to Katjes International, marking a strategic move to accelerate its global growth. The Bogner family will relinquish 60% of their shares in Willy Bogner GmbH to Katjes International, a company headquartered in Emmerich, Germany, known for investing in established consumer brands. Despite this sale, the family will retain a 40% ownership stake and continue to influence the company's strategic decisions.
The transaction, anticipated to close in September pending regulatory approvals, does not disclose the financial terms. Florinda Bogner, daughter of Willy Bogner Jr., expressed enthusiasm about the partnership, emphasizing shared values and mutual commitment to the brand's future development. Katjes International's Managing Shareholder, Tobias Bachmüller, highlighted their successful experience in expanding brands beyond their core sectors and expressed confidence in enhancing Bogner's position within the luxury goods market.
This investment provides Bogner with robust support for future expansion and internationalization efforts, leveraging the expertise and capital of a...
Bogner Partners with Katjes International to Boost Global Growth
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