From poetry in Dubai to hand embroidery in Bodrum, Cartier continues to find new ways to connect its world with the region’s creative voices.
Cartier has long looked beyond jewellery to build connections with the worlds of art, culture and design. Now, two collaborations with regional creatives show just how differently that can take shape. From the written world to centuries-old craft.
Shamma Al Bastaki
In the UAE, Emirati poet and artist Shamma Al Bastaki collaborated with Cartier on Sowing Legacies, a poem created in celebration of Emirati Women’s Day. The piece was presented at an intimate gathering at Etihad Museum, bringing together women working across the UAE’s arts and cultural landscape. Shamma performed the poem at the event, which also featured work by artist Latifa Said, Emirati artisans through Al Ghadeer, and a performance by Firdaus Orchestra, the UAE’s first all-female orchestra.
It was a fitting collaboration for Al Bastaki, whose practice often centers on language, memory, and the details of everyday Emirati life. Her approach to poetry is particularly rooted in the specificity of place. Rather than translating the UAE into something more familiar for an internat...