Collins Badewa
A fashion and pop culture writer who watches a lot…
Dolce & Gabbana is taking a cinematic approach to the holiday season, transforming a fictional hotel into the setting for its latest festive campaign. Photographed and directed by Gordon von Steiner, Dolce & Gabbana’s 2026 holiday campaign brings together gold eveningwear, black-tie tailoring and leopard-print accents in a series of scenes built around mysterious encounters and old-school Italian glamour.
Set inside a hotel dominated by deep crimson interiors, the campaign follows a cast of guests as they move through the building, creating the impression that something unexpected is about to happen. A woman in a gold dress walks through the lobby, while other guests take telephone calls in their rooms, stop at the reception desk, pour tea and exchange knowing glances. The accompanying film initially presents these moments as glimpses into the private lives of hotel guests before revealing a different story behind the scenes.
Gordon von Steiner Creates a Cinematic Holiday Setting
The campaign uses the hotel as its central visual backdrop, with red walls, satin bedding and dramatic lighting establishing a theatrical ...