LEGO and Aardman Animations Collaborate on Stop Motion Initiative
The LEGO Group has teamed up with renowned animation studio Aardman Animations to ignite young creators' imaginations through a new stop motion initiative. Celebrated for their work on Wallace & Gromit, Aardman brings its distinctive storytelling style to inspire kids to craft their own animated tales using LEGO bricks.
Creative Challenge via LEGO Play App
This partnership introduces an engaging creative challenge accessible via the LEGO Play app. Children can utilize the app's animation features to share their stories, with selected entries having the chance to be featured in an exclusive Aardman narrative.
Animated Teaser and Storytelling
An animated teaser showcases 'Boop', an alien fashioned from Aardman's signature clay, who embarks on an adventure in a LEGO world, befriending minifigures along the way. The story's continuation is open-ended, inviting young participants to decide how it unfolds.
Accessing the Short Film
The short film is available at: www.lego.com/aardman-boop