Martha Stewart Launches Elm Biosciences to Redefine Skincare Industry

Martha Stewart Ventures into Skincare with New Line Elm Biosciences Renowned lifestyle icon Martha Stewart is expanding her brand portfolio by launching Elm Biosciences, a new skincare line developed in collaboration with board-certified dermatologist Dr. Dhaval Bhanusali. The partnership, initiated seven years ago, has culminated in the creation of two innovative products: the A3O Elemental Serum and the Inner Dose Daily Skin Supplement. Emphasizing scientific research and rigorous testing, the line is supported by input from over 350 dermatology experts. Set to debut on September 17th, Elm Biosciences embodies the philosophy of 'intentional skincare for living well and aging gracefully.' Inspired by Stewart's own radiant complexion, often attributed to her daily green juice, the products aim to provide consumers with accessible, dermatologist-backed skincare solutions without the need for visits to a specialist. Stewart and Bhanusali intend for Elm to stand out in a crowded market by prioritizing scientific credibility and effective results. Launching just after Stewart's 84th birthday, the line reflects her commitment to maintaining a signature glow and promoting healthy aging.