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Planasa will present its full berry selection and latest genetic developments in Madrid

Ko myo gyi
Published on 2026-09-25 00:00:00
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Planasa will present its full berry selection and latest genetic developments in Madrid

Planasa is returning to Fruit Attraction, to be held October 6 to 8 in Madrid. The company will be at Hall 9, Stand 9F02, where it will showcase the latest advances in its breeding programs, including new additions to its berry variety catalog.

© Plantas de Navara S.A. (Planasa)

Its main new additions to the blackberry catalog are Black Rainier and Black Iguazú, two thornless varieties that expand growers' options and stand out for their yield potential and fruit quality, making them ideal for the snacking category. Black Yosemite, developed for growing conditions in Mexico, complements them and stands out for early ripening and shelf life.

© Plantas de Navara S.A. (Planasa)The company will also showcase its Blue Madeira and Blue Maldiva blueberries, which were recently awarded the Superior Taste Award from the International Taste Institute, recognizing their organoleptic qualities. Blue Madeira is notable for its firmness, shelf life, and flavor, while Blue Maldiva is valued for its large berries, flavor, and high yield potential. Additionally, varieties like Blue Malibú and Blue Manila are part of a growing program that is expanding into markets including Spain, Portugal, Morocco...

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