(Scent Stories)
Rebecca Hessel Cohen Is Just A Girl (Who Really Loves A Good Gourmand)
LoveShackFancy’s latest fragrance is a patisserie in a bottle.
Eden Stuart
Scent Stories
Every scent evokes an emotion. In Scent Stories, TZR asks tastemakers, celebrities, and industry insiders to share the stories behind the smells of their past and present.
At one point in my Zoom call with Rebecca Hessel Cohen, the LoveShackFancy founder pauses to address someone off camera: “flower guys,” as it happens. “Sorry,” she says, returning her gaze to the camera. “There are always flowers coming into my house.”
This is hardly surprising; the brand Hessel Cohen founded in 2013 is famous for its florals, frills, and unapologetic celebration of all things feminine. Whether she’s celebrating her Sweet Sixteen or well into her septuagenarian years, the LoveShackFancy girl enjoys life’s little treats — which is why it might be a bit surprising to learn that Just A Girl, the brand’s latest fragrance release, is actually only its second gourmand; and its first, Secret Crush, came out just last year. That cozy scent quickly became a favorite of both fans and the founder herself. “I’ve been living in Secret C...

