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Reggae in Oregon: Jubba Shares the State's Jamaican Connection

Carol Lima da Silva
Published on 2026-11-08 22:28:00
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Reggae in Oregon: Jubba Shares the State's Jamaican Connection

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Reggae in Oregon: Jubba Shares the State’s Jamaican Connection

PORTLAND, OR – Located in the Pacific Northwest, Oregon is theninth-largest state in the United States by land and total area. Just over 4.2 million people live there, according to the US Census Bureau.

Jubba Finds a Reggae Home in Oregon

Many of those citizens love reggae, especially in the major cities of Portland, Eugene and Ashland. DeLeon “Jubba” White, is one of the music’s leading figures in Oregon. Based in Portland, he has called The Beaver State home since 2012.

“Oregon’s reggae community, as I’d prefer to call it, consists of a network of supporters, both concert promoters and fans alike. Some of whom have been actively promoting the genre for decades,” Jubba told South South Florida Caribbean News.

“It’s one of the markets within the United States that I’ve toured and enjoyed quite a bit, prior to making this region a home base.”

Roots Reggae Connects Generations

Like its neighbors, Washington State and (northern) California, Oregon has a large liberal population. The hippie movement that warmed to folk music during the 1960s, discovered roots-reggae in the 1970s, making Oregon a popular spot f...

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