Progressive is top gun on the Media Monitors Spot Ten list for a fifth consecutive week.
The insurer, with a total of 71,821 spots, again finished ahead of No. 2 Morgan & Morgan (63,030), which is on a streak of its own: It has been in the second spot for four straight weeks. Upside (44,611), ZipRecruiter (40,390) and Liberty Mutual Insurance (36,266) rounded out the top five.
It was a week marked by activity. Upside jumped from 11th to third. Liberty Mutual Insurance went from 10th to fifth, Wendy’s was up from ninth to sixth, Vicks rose from 13th to ninth and Uber climbed from 14th to 10th. But the week’s biggest gainer was Ethos Technologies, which surged from No. 18 to eighth.
For the week of Sept. 14-20, 2026, the top ten radio advertisers by spot count on the Media Monitors Spot Ten list include Progressive, Morgan & Morgan, Upside, ZipRecruiter, Liberty Mutual Insurance, Wendy’s, AutoZone, Ethos Technologies, Vicks and Uber Technologies.