Stop & Shop Introduces 'Good Things Are in Store' Campaign to Boost Value and Customer Trust

Stop & Shop Unveils 'Good Things Are in Store' Campaign to Highlight Value and Rebuild Customer Confidence QUINCY, Mass., August 4, 2025 (GLOBE NEWSWIRE) — Local grocery chain Stop & Shop has launched a vibrant new branding initiative titled "Good Things Are in Store," developed in collaboration with the independent creative agency Curiosity. This campaign marks their first major partnership with Curiosity since they secured the account in May 2024. At the center of the campaign is Justin, an energetic store associate passionate about showcasing how Stop & Shop provides additional value to shoppers. Whether recording commercials during his breaks, singing about weekly deals, harmonizing with customers, or counting over 10,000 sale items—Justin exemplifies the company's dedication to offering savings, quality products, and convenience. Rooted in Stop & Shop’s longstanding motto, "Feed the Moment," the campaign signifies a new chapter aimed at restoring trust and emphasizing the retailer’s commitment to delivering more value with every shopping experience. While future iterations will focus on aspects such as product quality, variety, and freshness, Justin’s enthusiastic persona rema...