Swatch Releases Limited-Edition MoonSwatch with Rare OMEGA Gold

Swatch's latest MoonSwatch model, aptly named "Mission to Earthphase – Moonshine Gold," makes a triumphant return, this time featuring exclusive 18K Moonshine™ Gold alloy—an homage to OMEGA's lunar legacy. This limited-edition piece showcases Snoopy and Woodstock perched on a stylized moon, gazing toward Earth, with two golden moons beneath them—one stamped with a paw print, the other with a fishnet pattern—evoking the August Sturgeon Moon. The watch's design integrates high-end materials with accessible pricing, exemplifying Swatch's brand philosophy. The Moonshine Gold alloy, originally developed for OMEGA's $18,000 Apollo 11 Speedmaster anniversary edition, offers a distinctive, enduring shimmer. Its appearance on a sub-$500 watch underscores the collaboration's blend of luxury and affordability. Under ultraviolet light, a speech bubble emerges with the phrase "I beat everybody…"—a subtle nod to the Omega Speedmaster, the first watch worn on the moon, and possibly a playful reference to the MoonSwatch's widespread popularity across diverse audiences. Available exclusively at Swatch stores and online starting Saturday, August 9, at $380, this special edition coincides with the...