Not All Winterwear Is Created Equal
Style
You're reading Shopper: Highsnobiety's bulletin on what’s taking up headspace from the marketplace. This is an edit of October 28's newsletter, in which Shopping Editor Max Migowski likens winter jackets to cars. Subscribe here, or head to the Shopping tab for more recs.
It's Time to Pick Out This Year's Winter Jacket
Ask for winter jacket recommendations, and ye shall receive. There are nearly as many winter jackets out there as there are people, so it takes a good, honest look inward — inside the coat, of course, but also yourself — to make the best decision. Upon first glance, especially with down jackets, plenty of coats can appear indistinguishable save for whatever logo — or lack thereof — graces the sleeve or chest. As a result, this category often defaults to an exercise in brand allegiance rather than a matter of design discernment. Sometimes the question isn’t to puff or not to puff, but which way to.
Canada Goose, Woolrich, or Shackleton wearers, after all, are each a whole other type of person than, say, the Veilance client; a Stone Island puffer isn't spiritually comparable to an Aspesi one, however alike they may materially se...

